This creates seamless interactions between the sales and marketing teams as information is easily accessed and shared, while data remains synced and up to date at all times. Optimizing Sales and Marketing CollaborationÄynamics 365 Marketing is revolutionary as it operates utilizing the same database as the Dynamics 365 Platform Applications. The Customer Journey can be cloned, reused, and customized for your specific industry.
All customer interactions are recorded and displayed on the lead record. The Customer Journey sends personalized emails, communications, and surveys which are triggered by various customer interactions. The Customer Journey builder, provides a visually appealing and easy to maneuver experience. These are automated multi-channel marketing campaigns that engage with the customer across their buying process. Personalizing the Customer ExperienceÄynamics 365 Marketing creates personalized customer buying experiences through the use of Customer Journeys.
While simultaneously sending comprehensive sales ready lead records directly to the sales team to close the sale. Dynamics 365 Marketing autonomously nurtures leads from their earliest interaction, through the point of purchase. This application harnesses the valuable customer data within Dynamics 365 Customer Engagement to intelligently personalize marketing efforts, attract appropriate prospects, and communicate at the perfect moment to increase demand. Dynamics 365 Marketing is a dominant marketing application sitting under the umbrella of the Dynamics 365 Platform.